Since 2009 AuCoeurDuLuxe (ACDL) boosts its clients’ retail performance, by training sales staff to deliver a memorable experience to every customer.
AuCoeurDuLuxe HELPS BRANDS:
- Improve revenue
- Engage employees and increase competencies
- Deploy international training program
- Shift from traditional learning to continuous learning experience
AuCoeurDuLuxe specialises in 4 key premium and luxury segments: Fashion, Watch & Jewellery, Wine & Spirit and Cosmetics.
Serving more than 80 clients in 20 markets with 30 in-house experts and in-depth knowledge of luxury and travel retail.
TRAININGS DELIVERED
E-LEARNING MODULES DELIVERED
SURVEYS DELIVERED
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Clients HAPPY TO RECOMMEND ACDL
A FOCUS ON ASIA
AuCoeurDuLuxe has built a unique understanding of Asian/Chinese customers and developed its own training to respond to this clientele’s specific demands.
AuCoeurDuLuxe SERVICES
ACDL RETAIL ANALYTICS
This team evaluates in-store experience, measure customer satisfaction and conducts employee engagement surveys.
ACDL TRAINING CONTENT
This team devises training strategies, creates customised training content and supports delivery as necessary in local languages.
ACDL TALENT OUTSOURCING
This team helps brands identify and manage training resources.
ACDL DIGITAL LEARNING
This team designs digital learning modules for brands platform or on AuCoeurDuLuxe Academy Mobile Platform.
CONTACT AuCoeurDuLuxe
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CASE STUDIES
Givenchy Parfums
Products information is essential to any brand and even more so in the cosmetics industry. Givenchy Parfums wanted to improve its salesforce products’ knowledge in in Asia Pacific duty free shops.
Pernod Ricard
Pernod Ricard turned to AuCoeurDuLuxe to develop a strategic initiative aiming to increase sales in the fast paced environment of Travel Retail. One of the challenges was the initial varied level of expertise among the sales staff.
Moët Hennessy Selling Ceremony
Training frontline staff is a priority for many brands wanting to offer their clients a memorable and differentiating shopping experience. Moët Hennessy wanted to develop such unique experience, leveraging its many “Brand Ambassadors”.
Net Promoter Score Swatch Group
For OMEGA, one of its high-end brands, SWATCH GROUP wanted to analyse its own clients’ satisfaction on points of sales and evaluate how many would promote the brand as a result of their store visit and shopping experience.
Givenchy Parfums
Products information is essential to any brand and even more so in the cosmetics industry. Givenchy Parfums wanted to improve its salesforce products’ knowledge in in Asia Pacific duty free shops.
Pernod Ricard
Pernod Ricard turned to AuCoeurDuLuxe to develop a strategic initiative aiming to increase sales in the fast paced environment of Travel Retail. One of the challenges was the initial varied level of expertise among the sales staff.
OFFICES
Hong Kong
Room 1602, 16/F, Arion Commercial Centre, 2-12 Queen’s Road West, Hong Kong
Singapore
96 Robinson Road #11-04, SIF Building, 68899 Singapore
Seoul
#1680, 625 Teheran-road Gangnam-gu, Seoul, Korea
Shanghai
The Konnect, Room 116, 7F, No. 118 South Yunnan Road, Huangpu District, Shanghai 200010 PRC
Paris
23 Rue d’Anjou 75008 Paris, France
London
Spaces, 60 St Martins Lane, WC2N 4JS, London, UK